What kind of page should i create in facebook

Assign Facebook Page Roles. Play Icon. Video Transcript. Let's talk about Page categories and why they are important. When you set up your Page, you'll need to choose a category. Are you a plumbing service? A shoe store? A national park? The main reason to choose a category is because people will see it on your Page.

For example, if you're a travel agency, it'll say "Travel Company" right here. Categories also help us prep your Page template to include the types of information your customers will want. For example, if you have an ecommerce website, no one will need a physical address for your shop. But if you're setting up a Page for a local restaurant, they will.

So explore the options and choose the one that best describes what you do. Don't stress too much about finding the perfect category. You can change it later if you need to. And, you can change your layout from your Facebook business Page. Go to Settings in the top-right corner of your screen. Choose Edit Page from the tabs on the left. And, under Templates, click edit. To change the actual category of your Page, click the About tab on the left , then go to the General section and click Edit next to Category.

And now you know the basics of Page categories. Keep watching for more tips. Was this page helpful? Thanks for learning! More Courses. Facebook Pages. Instagram Profiles. Facebook Ads. Messenger Ads. Instagram Ads. Set Up a Facebook Page. Getting Started with Messenger. Grow Online Sales. Facebook Business Suite.

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Blueprint Programs. Ads Guide. Safety and Integrity. Business Equality. Social Good. Find a Business Partner. Create an Ad chevron-down chevron-down Create a Page. Create a Page. Create an Ad.

Help Center. Your progress on this course. Create a Facebook Page for Public Figures. Create an Instagram Creator Account. Verify Your Accounts on Facebook and Instagram. At the top of your Facebook homepage, select Create and choose Page.

Name your Page. Learn more about what Page names are allowed on Facebook. Choose the Public Figure category to describe your Page. This is a way for people to find you on Facebook when they search for you.

Enter relevant information. Once you are finished, select Continue. Add a profile photo for your Page. If you have team members helping you with your Page, their personal accounts will also unlock their specific roles and capabilities.

Enter your business information in the panel on the left. As you do so, the page preview will update in real time on the right. For your page name, use your business name or the name people are likely to search for when trying to find your business.

For category, type a word or two that describes your business and Facebook will suggest some options. You can choose up to three of the suggestions. Next, fill in the Description field. This is a short description that appears in search results. It should be just a couple of sentences maximum characters. Make sure the photos you choose align with your brand and are easily identifiable with your business.

This image accompanies your business name in search results and when you interact with users. It also appears on the top left of your Facebook Page. If you have a recognizable brand, using your logo is probably the safest way to go. The important thing is to help a potential follower or customer to recognize your page immediately. As we explain in our post on the best image sizes for all social networks , your profile image should be x pixels.

This image should capture the essence of your business and convey your business or brand personality. After you upload the photos, you can use the buttons in the top right of the preview to toggle between desktop and mobile views. You can drag the images in the left column to adjust their positioning.

This is optional, but it does allow you to add a WhatsApp button to your page, or send people to WhatsApp from Facebook ads. If you want to connect your business to WhatsApp, click Send Code. Otherwise, close the window to continue without connecting WhatsApp. Your username, also called your vanity URL , is how you tell people where to find you on Facebook. You want it to be easy to type and easy to remember.

Your business name or some obvious variation of it is a safe bet. Enter the name you want to use. Click Create Username. As Facebook is often the very first place a customer goes to get information about you, having it all there is important. Fortunately, Facebook makes this very easy to complete. If your business is open to the public during specific hours, make sure to enter those here.

This information appears in search results. The right CTA button will encourage visitors to learn more about your business, shop, download your app, or book an appointment. To add your CTA, click the blue box that says Add Button , then choose which kind of button you want.

If at any time you want to take your Facebook Business Page offline while you work on the details, you can choose to unpublish your page. From the Manage Page menu, click Settings , then General. Click Page Visibility and change the status to Page unpublished. Before you start inviting people to like the Facebook Page for your business, you should post some valuable content. You can create your own posts, or share relevant content from thought leaders in your industry.

For inspiration, check out our blog post on Facebook marketing.